Pull up almost any real estate photographer’s website in South Florida and you’ll find everything except the one thing you actually came for: the price. ‘Contact us for a quote.’ ‘Packages starting at…’ with no number attached.

I don’t play that game. Here is exactly what real estate photography costs in Coconut Creek, Boca Raton, and across South Florida in 2026 — and what actually moves the number.

The short answer

A standard real estate photo shoot in South Florida runs $200 to $425, priced by the size of the home. Add-ons — 3D tours, floor plans, drone, video, twilight — are each priced separately and start at $50. Most agents spend $300 to $500 to fully market a listing.

That’s the whole answer. Now here’s the breakdown so you know what you’re paying for.

What actually drives the price: square footage

The single biggest factor is the size of the home. A bigger home means more rooms, more angles, more time on site, and more editing afterward. So pricing is tiered by square footage — not by a vague ‘package’ system:

  • Up to 1,500 sq.ft. — $200. Condos, small homes, studio units. 25–35 edited HDR photos.
  • 1,501–2,500 sq.ft. — $250. A standard 3–4 bedroom home, interior and exterior.
  • 2,501–4,000 sq.ft. — $325. Larger homes, more rooms, more angles.
  • 4,001+ sq.ft. — $425. Estates and luxury properties, full coverage inside and out.

No hidden trip fee. No per-photo upcharge. No surprise ‘editing package’ at checkout. The number you’re quoted is the number you pay. You can see the full breakdown on the pricing page.

The add-on menu

Photos are the foundation. These are the extras that win listings — each priced on its own so you only pay for what the property needs:

3D virtual tour — from $100

A Zillow 3D Home walkthrough, priced by home size. Buyers tour the home online before they ever book a showing, which means fewer wasted visits for you and a higher spot in Zillow’s search results.

Floor plan — from $50

A clean 2D layout with room dimensions — the thing buyers always ask for. Measured during the photo shoot, so it adds nothing to your schedule. See floor plans.

Drone / aerial — from $115

Aerial photos that show the lot, the pool, the water, the neighborhood — the context ground photos can’t capture. Flown legally: I’m FAA Part 107 licensed and insured, which matters more than most agents realize (unlicensed drone work can make the photos unusable).

Cinematic video — $295 · Social reel — $125

A 60-second gimbal-stabilized listing video for MLS and YouTube, or a 20–30 second vertical reel built for Instagram and TikTok. Listings with video draw significantly more inquiries.

Real twilight — $225

Six real photographs shot during the 15-minute golden-hour window — glowing windows, dramatic sky, real lighting (not a fake sky pasted on in Photoshop). Worth it on listings above $700K. I broke down the math in this post on twilight ROI.

Virtual staging — from $50/image

Digitally furnish empty rooms so buyers can picture the space. A fraction of the cost of physical staging.

The bundle most agents pick

For a typical listing, ‘The Complete Listing’ bundle — photos, a 3D tour, and a floor plan for a home up to 1,500 sq.ft. — runs $300. It covers what most listings actually need and costs less than buying each piece separately.

Why ‘cheap’ real estate photography costs more

There’s always someone on Craigslist offering ‘real estate photos for $75.’ Here’s what that usually looks like: dark rooms, blown-out windows, crooked walls, a phone camera, and a three-day wait. The listing goes up looking like every other tired listing — and it sits.

Buyers decide which homes to even visit based mostly on the photos, scrolling on their phones in seconds. A listing that doesn’t stop the scroll sits longer, and a listing that sits gets price reductions. One price drop on a $500K home dwarfs the entire photography budget. The cheap shoot is the expensive one.

Photography is the cheapest part of selling a home and the part buyers judge first. Spending $200 to protect a $15,000 commission isn’t a cost — it’s insurance.

Does my area change the price?

No. Travel is free within 30 miles of my Coconut Creek base — which covers Coconut Creek, Coral Springs, Parkland, Boca Raton, Pompano Beach, Fort Lauderdale, and most of Sunny Isles and Aventura. Beyond 30 miles I quote a small travel fee upfront — no surprises.

What you get, and how fast

Every shoot is delivered in 24–48 hours, MLS-ready — bright, color-corrected, perfectly straight, sized to upload directly. You don’t need to be at the property; most agents leave a lockbox code, and I text when I arrive and when I leave.

Get an exact quote in two minutes

Pricing is by home size, so an exact quote takes one piece of information: the address and roughly how big the home is. Call or text me at (954) 553-0729 and I’ll quote you on the spot — or book online in two minutes.